One1: The B2B Shopping Cart March 13, 2025March 13, 2025 by Florian Rotberg Tel Aviv | One1 Technologies in Israel demonstrates the central role that IT system integrators play in modern societies. With over 10,000 employees and a turnover of more than USD 1 billion, One1 is the market leader in Israel. Many of the country’s largest companies and the Israeli government rely on One1’s services and solutions. …
Heidia: Home of Retail Media March 13, 2025March 13, 2025 by Florian Rotberg Tel Aviv | In-store retail media is as flourishing a niche in Israel as it is in most markets. But retailers can only acquire retail media budgets to a limited extent, due to antitrust regulations. Heidia Retail Media has dominated the market for years – from in-store posters, floor stickers, cardboard displays and shopping carts …
Israel: Intel Smart Building with 3D DooH March 10, 2025March 10, 2025 by Florian Rotberg Tel Aviv | With over 10,000 employees—70% of whom are developers—Intel is Israel’s largest private employer. Near Tel Aviv, the company has built a smart office building for more than 2,000 employees. The building also features Israel’s second-largest LED display, making it a striking landmark.
QSR: Sodaclick Launches AI Voice Ordering in Arabic March 7, 2025 by Antonia Hamberger Sodaclick is introducing voice ordering to the Gulf region. Its AI can understand drive-thru orders in 96 languages and all Arabic dialects. The local launch will follow in partnership with Fama Technologies.
Big Fashion Mall: Transparent in Tel Aviv March 7, 2025March 6, 2025 by Florian Rotberg Tel Aviv | Last weekend, the opening of Israel’s largest shopping mall drew hundred of thousands of shoppers to northern Tel Aviv. But the new mall is also a showcase of the latest digital signage concepts – especially transparent LEDs in many forms dominate the brand new open-air shopping center. LED seems to replace LCD …
Zeekr: Digital Signage with Paper-Cut Effects March 7, 2025March 6, 2025 by Florian Rotberg Tel Aviv | Israel is known for very high import duties on cars and luxury items. That’s why small cars dominate the streets – especially electric cars from China. Dozens of those brands have found their way into the country. One of them is Zeekr which just opened a brand-new showroom in Tel Aviv’s Big …
Dubai: The World’s Tallest Building with New LED January 3, 2025January 1, 2025 by Florian Rotberg New Year’s Eve at Burj Khalifa is one of the world’s iconic celebrations, alongside those in Sydney and New York City. In Dubai, fireworks blend with the largest LED facade on the globe. After an upgrade in early December, the screen that wraps around the Burj Khalifa has become brighter and more colorful. The 2025 …
Adidas: OoH in its Most Creative Form November 28, 2024November 27, 2024 by Florian Rotberg Adidas introduced a regionally exclusive running shoe collection in the UAE: the Adizero Desert Runner collection. For the launch, artist David Popa created a 100-meter-wide anamorphic artwork on the sand dunes. Although the campaign may appear fake at first glance, the 3D billboard is not a CGI creation.
Fifa World Cup 2034: The Stadiums of the Future November 28, 2024November 21, 2024 by Balthasar Mayer Saudi Arabia plans to build eleven new stadiums for the 2034 Fifa World Cup, with each one more spectacular than the last—featuring screens and digital signage throughout.
Cybersecurity: Stay Secure, Stay Protected! October 30, 2024October 29, 2024 by Florian Rotberg October is Cybersecurity Awareness Month and DooH is again in the spotlight. Operating and keeping endpoints and systems secure and protected is vital for business critical systems like digital signage and DooH. Qatari DooH media owner Elan Media and the National Cyber Security Agency are spreading the word across the country.
