On Day 2 of ISE 2026 in Barcelona, Florian Rotberg shared his update: the hidden highlights this year center on AI‑driven software and hardware.
ISE 2026: “Probably the Most Innovative ISE Ever”
At the start of the second day, Florian Rotberg, Managing Director, shared his mid-show impressions of ISE 2026. He slightly revised his take from Day 1 — the reason: AI-powered and AI-assisted highlights are clearly present at this year’s show.
Visitors who look a little closer can spot several noteworthy features over the remaining two days and form their own impressions of the software and hardware developments on display. More in the video:
- Spain and Portugal: Zetadisplay Expands into Iberia, Names Álvaro Morales Country Manager
- Network Integration: Uniguest And Extreme Networks Simplify Digital Signage Deployment
- France: JC Decaux To Turn Centre Pompidou Renovation Site Into Advertising And Art Space
- 3D Signage Handbook: The Ultimate Guide For 3D Effect Displays
- ISE 2027: Spark Conference Expands With Immersive Experiences