London | One of the most popular shows at London’s Outernet this year was “Forsaken,” initiated by Greenpeace, which pinnacles in an immortal jellyfish extending its tentacles across the digital district. All to raise awareness of the desastrous state our oceans are in.
“Forsaken” was one of the shows of the year in London’s Outernet. As hopeless as the title sounds, the show is anything but bleak: the animated masterpiece illustrates the life cycle of the Immortal Jellyfish and transfers it to the floor-to-ceiling LED walls that intercept passers-by on Tottenham Court Road.
The film was initiated by Greenpeace to raise awareness about climate change and species extinction. Outernet’s 360-degree screens and the immersive sound system offer a unique opportunity to do so in the center of London. The show was initially launched for one month at the beginning of the year, but was so popular that Outernet brought it back until the end of 2024.
The film is screened several times a day for an hour in the Now building, which forms the center of Outernet’s various LED rooms and passages. At its climax, the animated jellyfish takes over the entire room with its tentacles and showcases the full potential of the giant 8K videowalls. Integrated into these dramatic visuals are official statistics that reinforce the severity of climate change driven species extinction.
With “Forsaken,” Greenpeace manages to reach around 1.5 million people every month. Many of the passers-by that drop into Outernet don’t just take a cursory glance, but are captivated by the ocean animations in the midst of London’s hustle and bustle. This concept is what makes Outernet so unique – not only is it Europe’s largest digital exhibition, it is also completely open to the public.
