Trade Wars: New Tariffs Impact Digital Signage February 3, 2025 by Florian Rotberg Barcelona | US president announced he will target major trading partners with punitive tariffs. The Trump administration will punish Canada, Mexico and China with tariffs ranging from 10-25%. The EU will be next on the list. Industry experts expect a relevant negative impact on demand for screens, LED and media player.
invidis Commentary: Longing for North America January 31, 2025 by Florian Rotberg North America is undoubtedly the world’s largest digital signage market, with rollouts on scale that isn’t comparable to anywhere else in the Western world. But the challenges are also greater in practice than they seem from the outside. The U.S. has 50 states, each with different labor regulations and strong unions, making project execution complex. …
Zero-In: Trison Acquires US Integrator January 31, 2025January 31, 2025 by Florian Rotberg Trison, Europe’s largest digital signage integrator, has acquired Zero-In, a long-time partner based in New York City. This strategic takeover strengthens Trison’s global leadership and provides entry into the U.S. market, the world’s largest but highly fragmented digital signage market.
Starbucks: Digital Menu Boards for 11,000 US Stores January 31, 2025January 30, 2025 by Florian Rotberg The new Starbucks CEO wants to revive the struggling coffeehouse chain by improving store quality, speeding up ordering, and limiting store access to paying guests. Plus: all 11,000 company-operated locations in the USA will be equipped with digital menu boards.
LAX: The Timeless Magic of LED January 30, 2025January 21, 2025 by Antonia Hamberger Los Angeles | Since 2013, Terminal B at LAX has been captivating visitors with seven LED installations, where art, advertising, and travel information come together to create a unique digital experience.
DooH: T-Mobile Markets 700,000 Screens January 14, 2025January 14, 2025 by Florian Rotberg The US subsidiary of Deutsche Telekom surprised the industry with the announcement to acquire DooH programmatic provider Vistar Media. In Europe, little is known about T-Mobile’s DooH and retail media portfolio in North America. Here’s an overview.
DooH: T-Mobile Acquires Vistar Media January 21, 2025January 13, 2025 by Antonia Hamberger In a 600 million dollar transaction, T-Mobile US is acquiring the DooH platform operator Vistar Media. By integrating its own customer data, the telco giant aims to offer DooH advertising with next-level personalization.
Bauer Media: CCO Sells 75% of OoH-Inventory January 10, 2025January 9, 2025 by Florian Rotberg For Clear Channel Outdoor, the process of selling subsidiaries outside the home market has been dragging on for a long time. With the sale of all northern European assets to Germany-based Bauer Media, CCO is parting with 75% of its inventory. 16,659 DooH screens in Northern Europe are changing hands. CCO is left with the …
USA: Samsung Prepared for Trump’s Tariffs January 9, 2025 by Florian Rotberg On the sidelines of CES 2025, Samsung’s co-CEO Jong Hee Han commented on possible punitive US tariffs and showed confidence in the display and electronics group’s extensive global supply chain. The development of its own AI platforms and its own connectivity solutions such as Smart Things Pro enable Samsung to operate more resilient on the …
CES 2025: Floor Lamp Turns Projector January 9, 2025January 3, 2025 by Florian Rotberg The CES is always good for innovative form factors – this year LG integrates an LED projector into a floor lamp. More than just a design object, the PF600U serves as a projector, Bluetooth speaker and LED mood light. It could also be an interesting – albeit limited – use case for retail for digital …