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TCL Activates Olympic Partnership in Milan With Broadcast and Display Deployment

TCL Activates Olympic Partnership in Milan With Broadcast and Display Deployment

TCL has launched its “It’s Your Greatness” campaign to coincide with the opening of the Olympic Winter Games Milano Cortina 2026, combining a high-visibility public activation in central Milan with a behind-the-scenes deployment of broadcast and display technology. The company unveiled TCL Edelweiss Land in Piazza Duca d’Aosta outside Milan Central Station, a 500-square-meter (5,400-square-foot) …

Outfront Extends Formula E’s Miami E-Prix Reach With City-Wide Digital Signage Push

Outfront Extends Formula E’s Miami E-Prix Reach With City-Wide Digital Signage Push

Outfront Media has been named the Official Out-of-Home Advertising Partner of the 2026 ABB FIA Formula E World Championship Miami E-Prix, activating a city-wide digital signage campaign designed to extend race visibility beyond the circuit. The one-year partnership included large-format digital billboards and transit displays across South Florida, with placements concentrated in and around Hard …