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Canadian OoH Ad Revenues Grow 5.8% As Mobility And Experiences Drive Media Exposure

Heavier congestion in cities such as Toronto (pictured) and Vancouver is increasing the time commuters spend in view of roadside OoH displays. (Image: Bell Media)

Canada’s out-of-home advertising sector continued its recovery and expansion in 2025, with industry revenues rising 5.8% year-over-year, according to the latest annual report from the Canadian Out-of-Home Marketing and Measurement Bureau (COMMB). The report points to increased consumer mobility, rising attendance at live events and stronger demand for real-world experiences as key factors boosting audience …

Startup Trillboards Pitches Free CMS and Device Management Platform for SMB Digital Signage

Startup Trillboards pitches free CMS and device management platform for SMB digital signage

San Francisco-based startup Trillboards is pitching a free digital signage platform aimed at small and mid-sized businesses, offering a cloud-based content management system, device management tools and bundled content as part of an ad-supported model. The company says its “All-In-One Free” initiative allows businesses and installers to run signage networks using existing devices such as …