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Adtech Firm Ivee Partners With Taxi Tech Firm CMT For New Approach To DOOH Screens In Back Seats Of Rideshares And Taxis

April 26, 2024 by Dave Haynes

Another adtech/media company is taking a run at turning the back seats of hired ride vehicles into a media environment with the Chicago-based “software mobility company” Ivee launching what it calls Smart Taxi, in a partnership with NYC-based taxi technology company Creative Mobile Technologies (CMT). The core concept is tablet-sized screens in the back seats …

Is This The Worst DOOH Deployment … Ever?

April 25, 2024 by Dave Haynes

Oh dear … The idea of putting ad screens in the washrooms of bars and restaurants – including embedded in urinals, no really – has been around forever, but as flawed as the early-stage DOOH networks in those environments might have been, they were brilliant when stacked up against this operating ad network in Malaysia. …

AI And The Other Technologies Helping Shape Experience In Auto Retailing

April 25, 2024 by Robert Orndorff

Guest Post: Robert Orndorff, Spectrio Customer experience, both pre and post sale, has always been at the heart of successful auto dealer operations, and steadily evolving display technologies are an increasingly big part of how those experiences are delivered and optimized. Screens in showrooms and waiting lounges are mainstays in most dealer environments, but emerging …

Loop Media’s Ongoing Losses Prompt Stock Listing Compliance Warning From NYSE

April 24, 2024 by Dave Haynes

The digital place-based streaming content service Loop Media, which has been cutting costs and executives amidst financial struggles, now has a letter from the NYSE American stock exchange giving it a month to come into compliance with traded stock listing standards. LA-based Loop says it got a letter from the exchange advising the compliance issue …

Huge Digital Mirror Adds Experience In Sevilla Shopping Mall

April 23, 2024 by Dave Haynes

This has been operating for a while, but I just stumbled across it this morning … It’s about the biggest digital mirror I have seen to date, in a shopping mall in Sevilla, Spain. Most of the displays I have seen that have a digital layer behind the glass have been in dressing rooms and …

Ross Video Boosts Real-Time Graphics Capabilities Via Bannister Lake Acquisition

April 23, 2024 by Dave Haynes

The live video production technology company Ross Video has an agreement to acquire another Canadian company, Bannister Lake Software (BL Soft). Ottawa-based Ross Video is a major player in solutions and services for live broadcasts and events, and Bannister Lake’s data-driven graphics capabilities fit nicely within broad list of products. The flagship BL Soft product Chameleon …

Phish’s Four-Night Sphere Run Takes Predictably Different Visual Approach From U2

April 22, 2024 by Dave Haynes

On Sunday night, the American rock band Phish finished the last of a four-night weekend run at Sphere in Las Vegas – the second touring act to put on performances that use the giant 16K curved screen as a backdrop. The freeform music of Phish is wildly different from Ireland’s U2, and that was reflected …

Digital Creative Collective Universal Everything Ding Months-Long Exhibit In Melbourne

April 19, 2024 by Dave Haynes

Another creative studio well known for generating visuals for big screens has got into the exhibition game – with the UK-based art and design collective Universal Everything putting on a special months-long event at the ACMI (formerly Australian Centre for the Moving Image) in Melbourne. The ticketed show is called Beings and will run from …

Barvanna Adds Real-Time Sports Betting Info To Place-Based Streaming Content Offer

April 19, 2024 by Dave Haynes

Barvanna has added a very different twist to the typical content mix used by place-based streaming Digital OOH networks, partnering with SportsGrid to deliver real-time sports betting information, including odds and moneylines. The content runs on L-bar overlays tied into Barvanna’s streams. From PR: The SportsGrid cloud-based content solution enhances the fan experience delivering a …

Big Multimedia Cylinder Display Previewed For Houston Airport’s New Int’l Terminal

April 17, 2024 by Dave Haynes

When I spoke with Thibaut Duverneix of the Montreal creative studio Gentilhomme on a recent podcast, he alluded to work that was underway for a big multimedia display piece at the main airport in Houston, Texas. It won’t be live until some time in 2025, but Gentilhomme presumably has the OK from the airport to …

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