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AI (Seite 2)

AI

Barcelona’s nsign.tv Latest CMS To Build Computer Vision-based Audience Measurement Into Platform

January 14, 2025 by Dave Haynes

Barcelona-based CMS software firm nsign.tv has joined the growing list of providers that have built audience measurement directly into its solution, as opposed to aligning or integrating with a dedicated third-party computer vision platform. SaaS-based nsign.tv has launched Nsign People, which it says enables businesses to measure the effectiveness of their communications in physical spaces …

Nordic Hotel Operator Evaluating Transparent LCD-Driven AI Avatars To Handle Check-ins And Guest Questions

December 30, 2024 by Dave Haynes

A hotel operator in Scandinavia is evaluating one of those life-sized transparent LCD display systems and an AI-driven avatar to check in guests when no front desk staff is around to process registration and hand over room access cards. The AI greeter was first launched last month at the Aiden by Best Western Lolland hotel …

Digichief Adds Library Of Start-up Stream’s AI-Driven Broadcast-Like News Feeds

November 7, 2024 by Dave Haynes

Longtime subscription content provider Digichief has done a distribution partnership deal that adds a set of start-up STREAM’s plug-and-play video feeds to its digital signage content feeds. “With STREAM, we are able to provide our clients with curated, vertical specific news and information, highly scalable and targeted for no volume deployments,” says Gene Hamm, Founder …

How Do You Market An Important But Profoundly Dull CMS Feature? Make A Disco Song About It.

October 3, 2024 by Dave Haynes

Quite regularly now I get emails from companies with press releases about how their software platform has adopted some security protocol or completed some certification process. While that stuff is VERY important, it doesn’t make for the most compelling posts. And it is also pretty hard for the company to market effectively. Which brings me …

Signagelive Turns The Microphone Over To AI Bots To Talk Digital Signage, And It Sounds Credible

September 19, 2024 by Dave Haynes

Hat tip to Guy Campos at AV Magazine for pointing me to this … Signagelive CEO Jason Cremins, who with his CTO Marc Benson has a long history of being early adopters of emerging tech, has monkeyed around with some AI tools and come up with a podcast that is built around material from a …

Polish Media Company Mashes Up Sensors For What It Calls AI Screen

September 16, 2024 by Dave Haynes

The Polish digital OOH media company Screen Network has started branding its big media facade on the main entry to an urban shopping centre as AI Screen, referencing how it is using numerous sensors to shape and trigger content, and also measure audiences. There is nothing overly imaginative or new about outcomes like peddling ice …

Cyprus-based DSPL Switches To Windows, Shrinks Camera With V2 Of Analytics-Driven Digital Signage Solution

September 12, 2024 by Dave Haynes

Digital signage companies are everywhere, and it was interesting to find a PR email recently from a company called DSPL, which is based in Cyprus. If geography leaves you in blank stare mode (that’s me for anything having to do with the financial market), Cyrpus is an island in the eastern Mediterranean Sea, west of …

OAAA Writes In “Human Approval” For Digital OOH Ads To Reduce Risk Of “Problematic Content”

August 23, 2024 by Dave Haynes

This may hit industry veterans as a forehead-slappingly obvious thing to do, but the Out of Home Advertising Association of America (OAAA) has written in the human approval of ads before they go up on screens as a best practice in an amended version of its Digital Billboard Security Guidelines. Those guidelines now include a …

Local Miami Government Funds Test Of Real-Time, AI-based American Sign Language Messaging On Airport Digital Signage

August 19, 2024 by Dave Haynes

The Miami-Dade regional government is investing $100,000 into a UK company that will trial AI-driven text to sign language content on digital signage screens around Miami International Airport. Signapse’s platform takes real-time data from airport information systems, converts it to text, and that text is converted to overlays or picture-in-picture windows on screens that have …

Anthony Nerantzis On How His Start-up Stream Targets A Content Programming Gap In Digital Signage

August 14, 2024 by Dave Haynes

Feeding the content beast is an endless challenge for most companies who have invested in digital signage technology for their venues, particularly when the messaging mission is not data and pricing, but material that informs, educates and generally occupies the time of viewers. There are a few companies out there with suites of free streaming …

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