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Genmega Turns ATMs into Programmatic DooH Screens, Monetizing the Cash-Withdrawal Moment

Genmega Integrates Context Networks Platform to Monetize ATM Screens (Image: Genmega)

Dallas, USA-based ATM manufacturer Genmega has integrated Context Networks’ retail media platform into its digital display toppers, enabling independent ATM operators to generate advertising revenue from their installed base. The factory-level integration embeds Context Networks’ programmatic advertising technology directly into Genmega’s topper displays, allowing independent sales organizations and ATM deployers to activate media revenue without …

Mandai Wildlife Deploys Projection and RFID Infrastructure for 10,000-Square-Metre Immersive Venue

Mandai Wildlife Deploys Projection and RFID Infrastructure for 10,000-Square-Metre Immersive Venue

Singapore’s Mandai Wildlife Reserve is expanding beyond traditional zoo infrastructure with the launch of Exploria, a 10,000-square-meter (107,640-square-foot) indoor immersive attraction built around projection, interactive media, and synchronized AV environments. The facility serves as a major indoor anchor within Mandai’s broader redevelopment strategy, repositioning the wildlife reserve as an integrated nature destination that blends conservation, …

Venu Taps Dimensional Innovations to Guide Experiential Infrastructure Across Portfolio

Venu Taps Dimensional Innovations to Guide Experiential Infrastructure Across Portfolio

Venu Holding Corporation has entered a partnership with experiential design and integration firm Dimensional Innovations to support technology-driven guest experiences across the company’s growing portfolio of premium entertainment and hospitality venues. The agreement positions Dimensional Innovations as a consulting partner focused on signage strategy, brand activations, and integrated experiential design intended to enhance fan engagement …

Broadsign Expands APAC Presence With New Regional Leadership Appointments

Broadsign Expands APAC Presence With New Regional Leadership Appointments

Out-of-home technology provider Broadsign has strengthened its Asia-Pacific operations with four hires aimed at accelerating regional growth and expanding adoption of programmatic digital out-of-home (DooH) and retail media solutions. The appointments span sales, service delivery, and strategic consulting roles as the company scales its presence across APAC markets amid rising demand for automated, data-driven OoH …

Outfront Teams With Adquick To Streamline OoH Campaign Planning

Outfront Media Teams With AdQuick To Streamline OoH Campaign Planning

Outfront Media has entered into an exclusive multi-year commercial partnership with Adquick, combining a major U.S. out-of-home media network with a technology platform designed to streamline campaign planning, execution, and measurement. Announced Feb. 25, the agreement includes an initial three-year licensing deal for Adquick’s OoH sales cloud platform, alongside a strategic equity investment by Outfront …

UK School Trust Expands Digital Signage Program With Pupil-Led Content Initiative

Transform Trust Expands Digital Signage Into Pupil-Led Communications Platform

Transform Trust has expanded its partnership with education-focused digital signage provider TrilbyTV, extending a staff communications deployment into a pupil-led platform designed to improve information sharing across its schools. The UK multi-academy trust initially installed TrilbyTV screens in staffrooms to deliver consistent internal updates. The program has now expanded to students through ChilbyTV, a digital …