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Digital OOH

Tiktok expands Out-of-Phone program with Westfield, Curb, Rockbot

Tiktok meets DooH in Seoul, Korea (Photo: invidis)

The social media “too-fast-for-my-old-brain” video platform Tiktok expands its Out-of-Phone-Portfolio, carrying its content, optimized for mobile watching, in more public DooH networks. The Out-of-Phone program of Tiktok is designed take the opposite route of the “traditional” amplification concept, where DooH campaigns are shown and shared on social media. With Out-of-Phone, brands can now extend their …