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Pikasso Italia Opens Its DooH Network to Global Programmatic Buying Through Vistar Media

Pikasso Italia Opens Its DooH Network to Global Programmatic Buying Through Vistar Media

Italian digital out-of-home operator Pikasso Italia has partnered with Vistar Media to make its large-format and mall-based screen network available to programmatic buyers worldwide through Vistar’s supply-side platform. The integration gives agencies and advertisers access to Pikasso’s inventory across major Italian cities, including Milan, Rome, Verona, and Genoa, allowing campaigns to be planned, activated, and …

Investor Takes Majority Stake in Nutrislice to Scale Digital Dining Platform

Accel-KKR Nutrislice

Denver-based Nutrislice has received a majority investment from Accel-KKR, a global software and technology-focused investment firm, to support the continued expansion of its digital dining platform for non-commercial foodservice operators.  Nutrislice provides an integrated suite of tools that includes online menus, mobile ordering, digital signage, e-ink food labels, and branded dining websites, aimed at modernizing …

Screenverse Named Exclusive Programmatic Partner for Macerich’s U.S. Mall Network

Macerich’s U.S. Mall DooH Network is now managed through Screenverse. (Image: Screeenverse)

Screenverse has been appointed the exclusive programmatic partner for Macerich, giving advertisers streamlined access to digital out-of-home inventory across one of the largest portfolios of high-end shopping centers in the United States. Under the agreement, Screenverse will manage programmatic activation across Macerich’s premium digital screens, while the mall owner continues to operate its direct sales …

Ricoh Acquires Presentation Products to Expand North American AV and Digital Signage Footprint

Ricoh has acquired New York-based AV integrator Presentation Products Inc., continuing its push to build scale in workplace technology, collaboration systems, and digital signage across North America. The deal adds a mid-sized, enterprise-focused systems integrator to Ricoh’s growing portfolio of ProAV and workplace experience companies. Founded in 1994, Presentation Products has built a reputation in …