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Some Digital Signage Audiences Are Genuinely Engaged, But Here’s How To Deal With Flirters And Zombies

Guest Post: Mike Kilian, Mvix Many companies are drawn towards using digital signage because it is an effective “mass communication medium” which allows dynamic and frequent content updates. Even though delivering dynamic, targeted content is the hallmark of the digital signage platform, effective communication requires a deep understanding of the audiences and their preferences. Creating …

Five Ways Internal Communication Managers Can Use Digital Signage To Create Informed, Engaged Workplace Cultures

Guest Post: Samuel Mekonen, Seenspire You go by many names: internal communication manager, people’s experience manager, chief diversity officer, or even chief heart officer. But whatever your mantel, your mission is one of nurturing: to foster a positive and empowering company culture through the promotion of open communication, understanding, and shared values, to create the …