Weekly

Expansion: Lang AG Opens New Branch in the Netherlands

The ProAV rental company Lang AG now has its own subsidiary in the Netherlands. The newly established Lang NL will operate from Amsterdam, managing the company’s local business.

The German AV rental and distribution company Lang AG, founded in 1978 in Lindlar near Cologne, continues to grow. In addition to its subsidiaries in Switzerland, the United Kingdom, Spain, and the United Arab Emirates, Lang is now expanding into the Netherlands.

Jimmy Geelen, who has many years of experience in the Benelux market, has been appointed Managing Director of Lang NL and will lead its operations. “Lang NL is now a reality, and we are incredibly proud to be part of the Lang family,” says Geelen. “With our experienced team, we can now support customers in the Netherlands more directly, with innovative solutions and the highest level of technology.”

Lang NL’s offerings include LED and display solutions, projection, image processing, and show drones – covering everything from rentals and sales to technical support.

“Our customers deserve local experts who understand the region and can also tap into a strong international network,” says Tobias Lang, CEO of Lang AG. “With Jimmy leading Lang NL, we’re confident we’re delivering exactly that.”