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Raydiant Partners With AI-Driven Photo Edit Firm On Virtual Try-on Solution For Fashion Retail

The San Francisco-based “digital display experience platform” provider Raydiant has done an interesting tie-up with a London, UK company that offers a virtual clothing try-on solution, extending the capability from online into physical fashion retail stores. The core capability of Zyler is allowing shoppers to see themselves in any outfit, without having to physically try …

UK Startup Cloudshelf Launches No Code Platform Bridging E-Commerce Sites To In-Store Kiosks

A London-based start-up called Cloudshelf has formally launched a no-code, automated platform it says bridges online shopping to in-store by extending a version of retailer and brand e-commerce websites to touchscreens. The idea is that smaller retailers who don’t have the money or resources to build made-for-purpose in-store digital experience can instead use Cloudshelf, and …

Ad Tech Firm Quotient Says Analytics Platform Can Now Tie DOOH Campaign Impact To Retail Sales Performance

The Salt Lake City-based digital media and promotions technology company Quotient has built media measurement capabilities for Digital Out Of Home ad networks into its analytics platform, with the intent of providing advertisers, retailers and agencies with tangible evidence that targeted advertising had a direct impact of sales. Multi-touch media measurement capabilities within the Quotient …