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16:9 Archive (Seite 399)

Sixteen:Nine Posts

All Digital Signage, Some Snark

Start Up Road Runner Plans 1,000 Ad Screens On The Backs Of Commercial Panel Vans

March 25, 2021 by Dave Haynes

The digital OOH startup that sees a business model in putting high bright LCDs on the backs of commercial vehicles has done a substantial deal to put screens on panel vans owned by the smart infrastructure firm Siemens. Road Runner Media had run a trial with Siemens on 16 vehicles in 3 markets during 2019 …

Huge LED Mesh Screen At Vegas NFL Venue Coming Down, Months After Initial Install

March 25, 2021 by Dave Haynes

Hat Tip to LV resident Tom McGowan The huge transparent LED mesh display that lines one side of the new NFL stadium in Las Vegas is coming down … temporarily. The 27,600 sq. ft. display on the facade of Allegiant Stadium is being temporarily removed so work can be done to tweak the mounting structure. …

Swiss Pharma Retailer Using Computer Vision To Shape In-Store Screen Messaging

March 24, 2021 by Dave Haynes

Here’s an operating example of a computer vision-based analytics platform being tied to digital displays and specifically used to drive sales of endemic products in a store. In this case, it is roughly 120 pharmacies in Switzerland under the TopPharm banner. The retailer is using the computer vision firm Advertima to shape content on two screens per store, …

Renaud Lafrance On How Stingray Business Drives Retail Experiences

March 24, 2021 by Dave Haynes

The 16:9 PODCAST IS SPONSORED BY SCREENFEED – DIGITAL SIGNAGE CONTENT Montreal’s Stingray has built up a global business providing curated music channels for consumers on their cable systems and through streaming, and also for retail through in-store radio systems. But the company also has a fast-growing Business division that’s focused both on shopper experiences, using digital display, …

Outfront Media Adopts Broadsign As DOOH Ad Management Platform

March 23, 2021 by Dave Haynes

I can’t think of another CMS software company that has managed to build up something akin to dominance in a vertical market the way Broadsign has with ad-based Digital OOH Networks. The one exception would perhaps be STRATACACHE, but in a very different vertical – major QSR chains. Montreal-based Broadsign works with many of the …

Huge Tech Distribution Firms Tech Data, SYNNEX Merge In $7B Deal

March 22, 2021 by Dave Haynes

SYNNEX and Tech Data have announced a definitive agreement to merge companies, creating a monster company in the technology distribution space. The M&A deal is expected to close in Q3-Q4 and until then, the two will operate as separate companies in a “business as usual” mode. The transaction is valued at approximately $7.2 billion, including net …

Does Retail Really Need Roaming Robots With Screens That Try To Sell More Candy Bars?

March 22, 2021 by Dave Haynes

Robotics can be absolutely amazing in terms of applications – just consider the Mars rover and the companion helicopter expected to soon start test flights on the Red Planet. Back here on Earth, there are countless great applications for robotics, but then there other ones – some cooked up by marketing and merchandising people – …

Using Low-Rez LEDs And Fabric To Create Interesting Ambient Visual Experiences

March 22, 2021 by Dave Haynes

Most of the marketing and much of the design execution for LED has been focused, rightly, on increasingly fine pixel pitch displays and tight resolutions, but there’s an interested diversion some designers are taking with addressable LED lights. Banks and commercial property developers may regard a big DV LED video wall as a rounding error …

NYC Property Firm Equips Reception Area With Transparent OLED Showcase

March 19, 2021 by Dave Haynes

This is an interesting use for transparent OLED displays – the reception area for a commercial property company based in New York. There are three see-through OLEDs tiled together, fronting some sort of display case with, I think, engineered structural lumber and maybe some building models. The content includes beauty shots of properties as well …

C-Store Chain Kwik Trip Finishes 1,000+ Screen Rollout Across US Midwest

March 19, 2021 by Dave Haynes

The commercial display company PPDS, aka Philips, has announced the completion of a smart digital signage rollout to some 700 Kwik Trip convenience stores across the U.S. midwest. The c-store chain started a modernization program in 2018 and now has more than 1,000 screens in place – all of them Philips D-Line displays with embedded …

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