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Kia Motors Russia’s Full Dealership Digital Signage Network Consolidates On Scala

July 10, 2018 by Dave Haynes

All the Kia dealers in Russia have now rolled out a communications program, running off Scala, that reflects the Korean automaker’s new “Red Cube” brand identity. The new dealerships mix corporate red buildings, big glass windows and a new space identity involving car displays, points of attraction and functional zones. Customers see multiscreen video walls, …

Why Open Digital Signage Is A Competitive Advantage – Part 2

July 9, 2018 by Jami McGraw

Guest Post: John Wang, IAdea Corporation In Openness as a Competitive Advantage – Part I, published in March 2018, I shared an example of successfully winning a prominent financial institution client who needed an open platform solution. In that case, the in-house AV/IT crew wanted the ability to perform customizations for business objectives that were …

Swiss Company Uses Mash-Up Of Web, Mobile And Signage To Reach Hard-To-Reach Workers

June 18, 2018 by Dave Haynes

Via HospitalityNet A Swiss company called Beekeeper is using a cross-platform blend of web, mobile and digital signage to inform and motivate back of house workers in a variety of industries, such as hospitality. The company recently announced a deal to provide its digital workforce platform for operational communications at SIXTY Hotels, a small luxury lodgings chain. While …

New, Unnamed Suitor Means RMG Networks May Not Go Private After All

June 15, 2018 by Dave Haynes

It appears RMG Networks has a new suitor, a couple of months after the signage solutions company’s board chair did a merger agreement to take the public company private, but left the door open for a third-party entity to make a “superior” offer before this deal closes. The terms of that agreement at the start of …

Sound In Digital Signage?: Screenfeed Sees Market For Audio-Driven Sports Packages

June 15, 2018 by Dave Haynes

Screenfeed has done sports updates for as long as its been doing subscription content for digital signage networks, but the Twin Cities company is now offering sports video highlight, interview and commentary packages that are built around audio. The company this week pushed out a notice to customers saying: Score the attention of the sports …

Why Buying Digital OOH Should Be As Dead-Simple As Booking AirBnBs

June 13, 2018 by Dave Haynes

A Las Vegas startup called Adomni represents the latest effort through the years to roll up digital OOH networks with the idea of making media buying and execution easy. Many have tried, few have succeeded, but here’s what’s different about Adomni. First, they’re primarily going after outdoor billboards, and they’re not trying to be THE …

inLighten Release CMS-Neutral StudioPro Content Creation Tool For Digital Signage

May 31, 2018 by Dave Haynes

Buffalo, NY-based digital signage software shop inLighten has started marketing an interesting new content creation tool for digital signage networks that’s aimed for users of any skill level and NOT tied to a particular content management system. So an end-user can produce material using StudioPro, but output it to use on whatever CMS software and …

Three Ways Digital Signage Software Can Add Value To Digital Out Of Home

May 28, 2018 by sixteenninewpadmin

Guest Post: Balaji Kamineni, Zeetaminds An ideal Digital Out Of Home Network irrespective of the size should be managed without any manual human intervention. Once the signage network is set and running, there should be few or no reasons for an operator to go on site. As important as the entire hardware setup, equally important it is …

ZetaDisplay Acquires Norway Digital Signage Solutions Provider Webpro In Ongoing Scandinavian Roll-Up Campaign

May 28, 2018 by Dave Haynes

Consolidation continues in the Scandinavian digital signage ecosystem, with news overnight that ZetaDisplay has acquired Norwegian solutions provider Webpro in a cash deal worth NOK 21 million, which is about $2.5 million USD. The deal also has performance-based supplemental payments. Webpro would have been attractive to the Swedish firm ZetaDisplay, in part, because clients include IKEA …

Crap Research: You Probably Didn’t Know NEC, Advantech Are Market Leaders In Signage Software (Spoiler: They’re Not)

May 25, 2018 by Dave Haynes

I have seen tweets, Linkedin posts and even news coverage from people who need to invest a little more time thinking (than they do copying and pasting) about a report out in the last few days about top-rated digital signage software platforms. Some rated companies are even congratulating themselves on being selected, etc etc. But …

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