AB Citadele bankas in Lithuania has started deploying a network in its branches, using six displays inside and another 2 high-bright panels in street-facing windows.
The set-up uses Samsung’s Smart Signage pages and signagelive as the CMS, with the project pulled together and deployed by a firm called Hansab.
The screens on walls and in windows approach won’t win any design awards, but it’s a pragmatic approach to upping the frequency and variety of messaging to customers, updating content on the fly, and improving compliance rates (the right message, right place/time thing).