Dave
Thanks for the write up here. Glad you spotted and enjoyed the further concatenation of words. We’re having fun with it! The industry also seems to be in a frenzy of trademarking anything resembling a (original?) thought and we’re not to be outdone on that.
Seriously, appreciate you taking the time to download and read the presentation. We’ve had a really good number of downloads so far so something has hit a cord with people. The attendance at the presentation was also pretty high.
Promo Mag on Friday published a piece on the same subject which you can find here. http://promomagazine.com/news/retail-digital-convergence-0402/
Cheers