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Framen: “We Believe in Partner Eco-Systems”

January 19, 2024January 19, 2024 by Florian Rotberg

Framen CEO and Co-Founder Dimitri Gärtner (Photo: Framen)

The Berlin-based start-up Framen aims to revolutionize the DooH market. In their pursuit of alternative paths, Framen is backed by its majority shareholder Axel Springer, Europe’s largest publishing house. The Framen platform is currently running on over 14,000 DooH screens, providing both free editorial content and an advertising platform. The latest addition is a target …

Sharp/NEC: Christof Böhm Takes Over from Bernd Eberhardt

January 19, 2024January 19, 2024 by Florian Rotberg

New Sharp/NEC Europe President: Christof Böhm (Photo: Sharp)

Handover of the baton at Sharp NEC Display Solutions Europe – Bernd Eberhardt steps down after 30 years and hands over to Christof Böhm, who becomes the new President and Managing Director for Europe of the Japanese visual solution provider.

Andy Bohli: “Perhaps the Most Future-Proof Platform”

January 19, 2024January 18, 2024 by Florian Rotberg

Andy Bohli, CEO and founder of Cingerine / Imaculix (Photo: Imaculix)

After 10 years, Cingerine has long since outgrown the cinema niche and its Swiss home market. In 2023, the number of CMS licenses increased by 30 percent with new projects in the Middle East and Europe. In a major development step, the digital signage platform is now being relaunched.

ISE 2024: Downtown Projection Mapping is Back

January 18, 2024January 17, 2024 by Florian Rotberg

Refik Anadol projection mapping at ISE 2022 (Photo: Panasonic)

ISE 2022 started early with the spectacular project mapping “Living Architecture” at Casa Batllo in the heart of Barcelona. Refik Anadol’s digital masterpiece projected in front of 47,000 people was afterwards auctioned at Christie’s for EUR 1.38 million. This year, it is artist Sofia Crespo who will immerse the Casa’ structure in her art.

M&A: Xovis Acquires Hella People Sensing Unit

January 16, 2024January 13, 2024 by invidis Editorial Team

Xovis acquired Hella People-Sensing business (Photo: Xovis)

Swiss analytics specialist Xovis is expanding its portfolio by acquiring the Aglaia people-sensing business from automotive supplier Hella, a part of the Forvia Group. This strategic move allows Xovis to complement its existing airport and retail business with Hella’s public transport people-sensing expertise. Berlin will become the company’s third location, joining the existing ones in …

Coming to ISE 2024: Retail Forum by ISE and invidis

January 10, 2024 by invidis Editorial Team

For the first time in 2024, ISE and invidis will host a Retail Forum following the traditional DSS ISE conference. (Photo: ISE)

A hosted buyer event for retailers who want to leverage the potential of retail media: For the first time, the ISE Retail Forum is coming to Barcelona, jointly presented by ISE and invidis.

Retail Media Strategist: Andreas Lind Returns to Visual Art

January 10, 2024January 9, 2024 by invidis Editorial Team

Former Visual-Art-CEO Andreas Lind returns to the company as Retail Media Strategist. (Photo: Visual Art)

Visual Art strengthens its focus on Instore Retail Media by hiring former CEO Andreas Lind as Retail Media Strategist. The goal is to set up a retail media network.

Year in Review 2023: Frank Goldberg | IDOOH

January 8, 2024 by Guest Contributor

Frank Goldberg, Co-Managing Director of IDOOH, in the invidis annual commentary 2023/2024 (Photo: IDOOH)

Environmentally friendly and with a large scope: Why DooH could continue its upward trajectory in 2024 is explained by Frank Goldberg from IDOOH in the invidis annual commentary.

Polestar: The World’s Coolest Auto-Showroom

January 7, 2024 by Florian Rotberg

Polestar Snow Space in Finland (Photo: Polestar)

The Volvo sister brand Polestar is known for its minimalist design – the cars as well as the showrooms. Last winter, the Swedish brand took the concept to the extreme and opened the first Polestar Snow Space at the Arctic Circle. In Rovaniemi, Finland, a temporary showroom was built entirely out of snow.

Polestar: Minimalistic with a Touch of Digital

January 14, 2024January 7, 2024 by Florian Rotberg

Polestar Space in Barcelona (Photo: invidis)

Barcelona | After Tesla, the Swedish-Chinese electric car brand Polestar is one of the most successful newcomers: It has firmly established itself in the European automotive market. While Tesla feels comfortable in the role of the disruptor, Polestar builds on Scandinavian minimalistic design, which is reflected in the latest showrooms.

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