In May, global market leaders and rising stars of the Digital Signage industry will gather for the 20th time at the Hilton Munich Airport. Topics include NextGen Signage, connected business models, and new impulses for Digital Signage and DooH.
Anniversary Edition: DSS in Munich Celebrates 20 Years
The Digital Signage Summit (DSS) will celebrate its 20th anniversary in 2026, and registration for the milestone edition is now open. On May 20–21, 2026, international decision-makers will gather at the Hilton Munich Airport to shape the next phase of Digital Signage and DooH.
Secure your early bird ticket with 30% off the regualry price.
For two decades, DSS – organized by invidis in partnership with Integrated Systems Events (ISE) – has brought together the industry’s leading minds. What began as a niche industry gathering has long evolved into a central international strategy forum, where investment priorities are discussed, new perspectives are explored, and shared future priorities are set.
This year’s theme: NextGen Signage
Under the theme “NextGen Signage”, the anniversary edition will focus on the forces currently transforming the global market. Economic shifts, market consolidation, new competitive dynamics, and above all rapid technological change – driven by artificial intelligence – are reshaping the industry. The focus is not only on technology but also on redefining content workflows, operational models, and value chains.
Anniversary Keynote: Looking into the past of digital signage
A highlight of the program is the Anniversary Keynote: “20 Years on Screen: The Stories, the Shifts, the Future”, which traces the evolution of the industry and offers a forward-looking perspective. The celebration will also include exclusive networking events and the 20th birthday party at Airbräu.
Florian Rotberg, founder and owner of invidis consulting, comments: “Our industry has grown from a niche built on CRT tubes to a business-critical ecosystem powered by LEDs, commoditized screens, and increasingly sophisticated software and service platforms. The old silos are gone, and the future is wide open – intelligent, connected, and AI driven.”
Stefan Schieker, Senior Partner at invidis consulting, sees the industry at a turning point: “Digital signage has matured. With easier tech and AI accelerating everything from content to analytics, we can finally focus on real value and future-ready business models. Despite global challenges, this moment is a turning point full of disruption, but even more full of opportunity.”
Mike Blackman, Managing Director of Integrated Systems Events, emphasizes: “On its 20th anniversary, DSS once again confirms its role as the central platform for the industry. Visionary decision-makers come together here to set new priorities, assess challenges, and develop ideas for the market of tomorrow.”
Early Bird tickets now available
Early-bird tickets for the anniversary edition are available for a limited time on the DSS website. Overnight packages for one or two nights at the Hilton Munich Airport can also be booked.
