Trison is pushing deeper into Europe’s largest digital signage market with the acquisition of German integrator Infrastor, which will strengthen its operational power in Central Europe. The move adds enterprise‑grade rollout expertise to Trison’s global network and reshapes the competitive landscape in Germany.
M&A: Trison Acquires German Integrator
Europe’s largest pure-play digital signage integrator, Trison, is continuing its international expansion with the acquisition of Infrastor, headquartered near Frankfurt, Germany. With this move, Trison is directly entering the German digital signage market. The expansion follows a series of recent acquisitions in Spain, France, the United Kingdom, and the United States.
A strategic bolt‑on for Central Europe
By acquiring Infrastor, Trison gains deep local expertise in one of Europe’s most technologically advanced markets. The company now operates 23 offices in 15 countries and delivers 6,500 projects annually across more than 100 countries. For global clients seeking to implement standardized large-scale projects, Trison is becoming increasingly attractive as an end-to-end provider of digital signage solutions.
Infrastor is widely regarded as one of Germany’s hidden digital signage champions. The company specializes in delivering complex global rollouts for German enterprise brands and has built a strong track record in flagship store implementation and services for one of the world’s largest sportswear manufacturers. Beyond digital signage, Infrastor brings expertise in smart building solutions, event technologies, and managed IT services – capabilities that align well with Trison’s multidisciplinary portfolio.
Enterprise‑grade project management as a differentiator
One of Infrastor’s distinguishing strengths is its sophisticated project management and reporting platform built on Service Now. Unlike many digital signage integrators who rely on fragmented processes, Infrastor supports high‑scale enterprise requirements, providing real-time transparency, granular reporting, and professional ticketing systems – areas where enterprise customer expectations have grown significantly in recent years.
For multinational organizations, mature project management capabilities are now indispensable. Through the acquisition, Trison gains a team and a toolset fully aligned with these requirements, complementing its existing services and platforms.
Enhancing Trison’s central European capabilities
By integrating Infrastor, Trison strengthens its ability to deploy and service extensive network installations across Germany and its neighboring markets. The move ensures faster local response times, improved service levels, and closer proximity to some of Europe’s most significant digital signage clients. It also positions Trison to better support cross‑border rollouts where consistency, speed, and process discipline are crucial.
Infrastor will continue to operate from its current location, and its full team will join the Trison Group. Clients are supposed to benefit from the best of both worlds: the agility and local expertise of Infrastor combined with Trison’s global scale, international presence, and comprehensive solutions portfolio. Until now, Trison’s only presence in Germany was a small project office in Stuttgart for a multinational automotive client.
A new power balance in European Digital Signage
With the addition of Infrastor, Trison further consolidates its role as Europe’s strongest pure-play digital signage integrator. The acquisition underscores a broader trend: global clients increasingly prefer partners with the ability to design, deploy, manage, and service digital signage ecosystems across multiple countries with consistent quality.
