Invidis Weekly Newsletter – Subscribe now

Echion: Global Digital Signage Expansion for Läderach

Nearly 700 screens across 380 locations: Echion is developing a new digital signage concept for Läderach Chocolatier, covering all stores worldwide. The rollout features two types of displays.

Echion Communication Switzerland, formerly Screenfoodnet, is rolling out a global digital signage solution for Läderach Chocolatier. The new project with the Swiss chocolate chain will encompass up to 700 screens across approximately 380 locations worldwide.

Two key installations form the technical backbone

In stores, a 55-inch brand wall display is installed above the sales counter, integrated into the existing shop design. For shop windows, a 65-inch portrait-format display is added. Depending on the location, customized solutions are used to adapt the setup to specific needs.

Centralized project control via CMS

Echion is responsible for concept development, project management, and technical implementation. All content is managed centrally via a CMS and coordinated with Läderach’s social media strategy. This allows for consistent messaging across all locations globally.

Echion oversees concept development, project management, and technical implementation. Content is managed centrally via a CMS deployed by Echion and is coordinated with Läderach’s social media communication. This approach enables consistent messaging across all locations worldwide.

“We were able to install more than 60 screens and media players in over 10 countries within just a few months of the project launch,” says Thomas Bergmann, Digital Transformation Manager Retail at Läderach Chocolatier.

Since September 2024, Echion Communication Switzerland AG has been part of the Echion Mediagroup, operating under this name following the acquisition and integration of Screenfoodnet Digital Retail Services AG.