Barcelona | While the global industry meets once a year for a few days annually at Fira Gran Via, some digital signage companies operate showrooms year-round. If you have time try to get an invite to visit them. Our fab five.
ISE 2026: Barcelona beyond Fira Gran Via
Barcelona is home to some of Europe’s most creative digital signage companies. In recent years, the allure of the big ISE trade show has also prompted global tech providers to open offices in the city, some of which with grand showrooms to show their offerings. These are some we recommend you visit if you can spare some time away from the showfloor:
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More InformationAdmira
Admira is a Spanish company specializing in digital signage and digital transformation technologies for brands and retail. They offer a Platform‑as‑a‑Service (PaaS) for managing content on screens, IoT devices, and interactive media. Their founder and CEO is known for extravagant projects like the world’s most unique sneaker store, a digital dark store filled with collectors’ most coveted sneaker editions. Close to their office, Admira also operates where they demonstrate solutions and run innovation events.
Instronic
Instronic is a Barcelona‑based multimedia design and digital experience studio. They’re known for integrating technology, architecture, and content to transform physical spaces into immersive digital environments. Their expertise spans digital signage, interactive installations, media architecture, and experiential design projects. Instronic’s work is characterized by a strong focus on creative storytelling and spatial design, exemplified by the work they did for Caixa Bank.
Infiled
Infiled is a Chinese manufacturer of dvLED displays with a large European presence and active installations spanning DooH, retail, events, control rooms, and broadcast. Aside from an office and showroom in the Greater London Area, Infiled also has a corporate presence and showroom in Barcelona’s city center, showcasing its LED systems.
Trison
Trison is a global audiovisual integration and digital experience company, established over 30 years ago. They are seen as the largest pure-play digital signage integrator in Europe. Apart from system integration, Trison also has in-house content production and sensory marketing teams. They implements thousands of projects annually across retail, corporate, transport, hospitality, and entertainment sectors.
While Trison’s main office is in A Coruna, they also aoperate an office and a showroom in Barcelona. Trison’s digital expertise is also reflected in some of Barcelona’s coolest store like this Lefties flagship:
Waapiti
Waapiti is cloud-native digital signage platform that is used broadly in retail, corporate, hospitality, and multi‑site deployments worldwide. Some of the advanced features Waapiti offers include automatic channel switching based on external signals (triggered content) and the synchronization of visual content with background music. Waapiti is headquartered in Barcelona with a dedicated showroom in their office.
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