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ISE 2026: PPDS Brings AI-Powered Innovations

Fans of fine art should flock again to the ISE Philips booth in hall 3. Building on last  ISE’s stand concept, PPDS will bring back AI-influenced paintings for an immersive experience. AI will be everywhere – inside PPDS latest visual solutions and on the screens.

PPDS, the global provider of Philips professional displays, is set to make a strong statement at ISE 2026 with a showcase of cutting-edge solutions across its entire digital signage ecosystem. Visitors to the Philips stand will experience innovations spanning LCD displays, LED solutions, and E-Paper technology, all designed to meet the evolving needs of retail, education, corporate, hospitality, and public spaces.

A Stand Designed for Every Vertical

To provide clarity and structure, the Philips booth will be divided into dedicated zones for key sectors: Retail, Education, Corporate, Food & Beverage, Transport, Public Venues, and Hospitality. Each zone will highlight tailored solutions that combine performance, sustainability, and smart functionality.

AI at the Core

Artificial Intelligence will take center-stage at PPDS’s exhibit. The company will unveil new digital signage displays equipped with AI capabilities, enabling smarter content delivery and enhanced operational efficiency. In addition, PPDS promises an immersive booth experience powered by AI, building on last year’s success when visitors were captivated by AI-generated artworks inspired by masters like Rembrandt.

Ron Cottaar, Global Marketing Director at PPDS, commented: “At ISE 2025, we transformed our stand into a spectacular art gallery with AI-influenced paintings that came alive before visitors’ eyes. This year, we’re taking it even further—creating an interactive, immersive experience that makes every visitor part of our story.”

Tools for Professionals

PPDS will also introduce an online LED configurator designed for architects and AV planners, simplifying the design and specification process for complex LED installations. Meanwhile, the Philips Wave management platform and its ProStore marketplace will showcase new features and partnerships, reinforcing PPDS’s commitment to streamlined device management and ecosystem integration.

Sustainability and Partnerships

Sustainability remains a key focus. PPDS will sponsor the ISE Sustainability Hackathon, underlining its dedication to greener digital signage solutions. The company will also share updates on its partnerships with FC Barcelona and Oracle Red Bull Racing, including exclusive incentives and prizes for booth visitors.