invidis consulting identified the 20 largest global digital signage CMS companies in its latest yearbook. The results show that consolidation is a trend.
Digital Signage Software: The invidis CMS Ranking 2025
For the 2025 Yearbook, invidis consulting identified the digital signage software companies with the most licenses worldwide. Larger players are pushing further ahead.
Software providers, especially those backed by financial investors, are the ones driving consolidation in the market. Many are using buy-and-build strategies, acquiring competitors to expand their product range or simply grow their footprint.
In both North America and Europe, many major players are preparing for more acquisitions. Companies like Poppulo, Uniguest, and Korbyt in North America, and Screencloud and Navori in Europe, are all planning to acquire additional software providers in the near future.
ARR is key
Market size is mainly measured by two factors: Annual Recurring Revenue (ARR) is the key metric for company valuation. And the installed base (active licenses) is a sign of market presence and how attractive the platform is for third-party partners.
While the digital signage industry is still far from a “winner takes all” situation, the trend toward consolidation is clear.
The 5 CMS companies 2025 with the most licences:
- Stratacache (Scala et al.); >1M licences
- Samsung (Magicinfo, VXT); >1M licences
- Uniguest; >0,5M licences
- Navori Labs; >0,5M licences
- Poppulo (incl. Reach); >0,5M licences
The complete ranking of the top 20 software providers, plus selected specialists and regional champions, can be found in the invidis Yearbook 2025. Download the Yearbook here!
