Moscow: Roadside-DooH in Russian Hand January 22, 2024January 22, 2024 by Florian Rotberg With the start of the war, most Western brands withdrew from Russia and the advertising market collapsed. The DooH screens on the facades of Moscow are now filled with national advertisement political propaganda.
invidis confidential 03|24: NRF Retail Media Highlights | Germany’s Largest Digital Signage Integrator and Meet Two Industry Disruptors January 21, 2024January 19, 2024 by Florian Rotberg This week has been extremely busy here at invidis HQ which is collocated with ISE HQ. ISE2024 is less than ten days away and on track to become a record show. But before we focus on ISE and Barcelona, let’s cross the Atlantic to NRF. I visited NRF in New York and attended Stratacache’s excellently …
Framen: “We Believe in Partner Eco-Systems” January 19, 2024January 19, 2024 by Florian Rotberg The Berlin-based start-up Framen aims to revolutionize the DooH market. In their pursuit of alternative paths, Framen is backed by its majority shareholder Axel Springer, Europe’s largest publishing house. The Framen platform is currently running on over 14,000 DooH screens, providing both free editorial content and an advertising platform. The latest addition is a target …
Sharp/NEC: Christof Böhm Takes Over from Bernd Eberhardt January 19, 2024January 19, 2024 by Florian Rotberg Handover of the baton at Sharp NEC Display Solutions Europe – Bernd Eberhardt steps down after 30 years and hands over to Christof Böhm, who becomes the new President and Managing Director for Europe of the Japanese visual solution provider.
Andy Bohli: “Perhaps the Most Future-Proof Platform” January 19, 2024January 18, 2024 by Florian Rotberg After 10 years, Cingerine has long since outgrown the cinema niche and its Swiss home market. In 2023, the number of CMS licenses increased by 30 percent with new projects in the Middle East and Europe. In a major development step, the digital signage platform is now being relaunched.
Head of government: Barcelona “permanent host” of ISE January 17, 2024January 17, 2024 by Balthasar Mayer Barcelona and ISE continue to grow closer together. Pere Aragonès, head of the regional government of Catalonia, and Mike Blackman from ISE have now confirmed the good relationship in a meeting.
ISE 2024: Downtown Projection Mapping is Back January 18, 2024January 17, 2024 by Florian Rotberg ISE 2022 started early with the spectacular project mapping “Living Architecture” at Casa Batllo in the heart of Barcelona. Refik Anadol’s digital masterpiece projected in front of 47,000 people was afterwards auctioned at Christie’s for EUR 1.38 million. This year, it is artist Sofia Crespo who will immerse the Casa’ structure in her art.
ISE 2024: Samsung Launches VXT January 16, 2024 by Florian Rotberg At ISE 2024, Samsung will officially launch the digital signage platform VXT. The successor to Magicinfo was soft-launched in the summer of 2023 at Infocomm and is now, with new features added, being formally introduced to the market for the first time. On January 31st, at the DSS ISE event, invidis has invited two VXT …
Standard vision: Specialist for Iconic Projects January 26, 2024January 16, 2024 by Florian Rotberg New York | There are only a few digital signage providers who have been exclusively creating distinctive media architecture for many years. Perhaps Los Angeles-based Standard Vision’s recipe for success is that they are neither an integrator nor an LED manufacturer, but rather think holistically as an architectural lighting design studio and digital media company. …
Retail Automation: Stratacache Launches “Scala Commerce” January 16, 2024January 16, 2024 by Florian Rotberg New York City | Stratacache continues its transformation into a digital retail specialist through the introduction of its retail automation business unit, “Scala Commerce.” As retailers continue to suffer from staff shortage, the demand for more store automation is rising. Scala Commerce wants to address this demand with self-service solutions such as self-checkout terminals and …