Tel Aviv | One1 Technologies in Israel demonstrates the central role that IT system integrators play in modern societies. With over 10,000 employees and a turnover of more than USD 1 billion, One1 is the market leader in Israel. Many of the country’s largest companies and the Israeli government rely on One1’s services and solutions. Queue management solutions and digital signage are key components of their comprehensive IT offerings.
Everything from a single source— under this premise, One1 Technologies provides B2B customers in Israel and Europe with dozens of complete IT solutions. Whether cloud services, CRM, cybersecurity, maintenance or even digital signage. Like other big IT system providers—such as Atea in Scandinavia, Econocom in Southern Europe, and Cancom in the DACH region—One1 is the “trusted partner” for many clients when it comes to IT and ProAV.
One1 also markets its own CMS platform for digital signage, which is a white-label solution from Novisign. Having the familiar One1 brand on the software is important when offering customer experience solutions and service packages to industries like banks, medical chains, and retailers.


Making waiting in line more bearable
invidis visited One1 in Tel Aviv to learn about their digital signage projects. Many of One1’s customers in the banking, medical, and other security-sensitive sectors use Novisign’s cloud-native digital signage CMS as a locally installed (on-premise) version on the AWS hybrid cloud. With on-prem containers, AWS supports many of its cloud features in local installations. A major competitive advantage in a market like Israel.
One1 also integrates queue management systems with digital signage for customer-oriented touchpoint concepts. This is a particular important use case in Israel, where residents prefer to visit public authorities, banks, and service providers in person.

IT specialists play a growing role in digital signage
Large IT houses, like One1, play a growing role in digital signage. They are able to take a holistic approach to projects and integrate digital signage with third-party platforms like ERP or CRM systems from the start. As a result, they are gaining more and more digital signage market share in many regions.