The DooH SSP market – specialized ad-exchanges for the DooH industry – is hotly contented and quickly consolidating. Vistar Media was acquired by T-Mobile (Deutsche Telekom’s US subsidiary) while Perion acquired and integrated Hivestack. Today Broadsign announced the acquisition of Place Exchange, complementing the DooH pioneer’s DooH ad-stack. The recent transactions reflect the growing role of … Continue reading DooH: Broadsign Acquires Place Exchange