Year in Review 2023: Iman Nahvi | Advertima

Iman Nahvi, Co-Founder and CEO of Advertima, analyzes why 2024 could be a turning point for in-store retail media and what potential still needs to be leveraged in the invidis annual commentary. Retail media, or marketing to shoppers at or near their point of purchase, isn’t new. What’s put retail media into hyperdrive is online’s … Continue reading Year in Review 2023: Iman Nahvi | Advertima